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"Through the creation of long-term relationships with our clients, we train and empower them to succeed in their endeavors." Bruce Poster, President The consulting firm of Southwest Planning & Marketing (SWPM) has provided a wide scope of professional services to businesses, tribes, and government agencies since its establishment in Santa Fe in 1977. Services include market research (including surveys and focus groups), marketing strategy, feasibility studies and business plans, meeting facilitation, community planning, strategic planning, demographic forecasting, and impact assessment. SWPM specializes in the areas of tourism and real estate and has in-depth knowledge of conditions throughout the State of New Mexico. In addition to five in-house staff, SWPM has strategic alliances with a number of other firms that enable it to expand its capabilities and better serve its clients. Through the creation of long-term relationships with its clients, SWPM trains and empowers them to succeed in their endeavors.
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